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Alterna Bamboo AM And PM Smooth anti frizz balm

Anti‐Frizz AM/PM System Technology

SMOOTHSEAL TECHNOLOGY

•   In addition to smoothing Kendi Oil& strengthening Bamboo Extract, a proprietary blend of naturally‐derived oils helps to nourish dry, dull & frizzy strands. Creates a lightweight 360˚ shield around hair to block out future frizz & humidity.

THE POWER OF SYNERGY

•   AT NIGHT: SmoothSeal Technology plus a conditioning protein blend (Keratin, Shea Butter, Sunflower Oil, Marula Oil), works to nourish & smooth the hair to prep for AM styling.
  •   This helps to rejuvenate the natural lipid layer of the strand which holds the cuticle shingles down, reduces frizz and increases moisture retention
•   BY DAY: SmoothSeal Technology plus sealing resins smooth the hair with heat‐activated shape memory, lasting hold & shine.
  •   Resins, polymers and hydrolyzed corn starch provide heat‐prompted cuticle sealing
    •   This seals in all of the beneficial ingredients from the PM treatment while also locking out frizz

THE RESULT

72 hours of frizz‐free, humidity proof hair*

*When used as a system with Anti‐Frizz Shampoo & Conditioner vs. untreated hair.

SmoothSeal Technology

Kendi Oil

Bamboo Extract

Anti‐Frizz AM/PM System

72 hours of frizz‐free, humidity‐proof hair





PM OVERNIGHT
SMOOTHING
TREATMENT


The 1st overnight treatment that smooths while you sleep!


•   Smooths, strengthens & conditions dry, frizzy hair overnight
•   Instantly absorbs with no greasy residue
•   Hair is visibly softer, smoother, & shinier
•   Preps hair for optimal AM styling
•   Size: 5oz





AM DAYTIME
SMOOTHING
BLOWOUT BALM


Seal infrizz-free, humidity-proofhair!


•   Instantly smooths, while creating a protective seal to block frizz & humidity
•   Cuts styling time by 30%*, hair looks 3x smoother*
•   Reduces breakage by 88%**
•   Provides up to 450˚F heat protection
•   Size: 5oz

*When used as a system with BAMBOO Anti‐Frizz Shampoo & Conditioner vs. untreated hair. ** vs. untreated hair.

Anti‐Frizz AM/PM System



1st night & day system for 72 hours of frizz‐free hair



HOW TO USE:



•  PM: Before going to bed, spread a quarter‐sized amount of PM Overnight Treatment to palms and work throughout dry hair, focus mid‐lengths to ends.


•  AM: Wash hair with Anti‐Frizz Shampoo & Conditioner. On towel‐dried hair, apply a quarter‐sized amount of AM Blowout Balm throughout hair and blow dry.
Follow with a flatiron in sections to seal
Clinically proven:
72 hours of frizz‐free hair

PM: Smooths while you sleep
AM: Seals in 3x smoother hair;
30% less styling time

Anti‐Frizz AM/PM System

FREQUENTLY ASKED:

What if I don’t wash in the AM? PM and AM do not have to be used at night and in the morning, respectively. You can apply to dry hair on your wash day and place hair in a protective style (bun, ponytail, braid, etc.), leave in all day and wash & style as usual in the evening. You can also apply as soon as you get home, go through your evening and wash and style as usual. What if I wash my hair at night?

Feel free to use them to fit your own washing/styling schedule!

The important things to remember:
•  PM must be left of for at least 4 hours for most benefit to be seen. So, for example, if you wash your hair at night, you can always put it in your hair before dinner and wash it out in the late evening
•  PM is not designed to be used when heat‐styling, so ensure that you have appropriate hair plans while it is in your hair if you will not be using it overnight. Buns and Braids are quick, cute ways to wear your hair while you are treating it with PM.
•  AM can be used on damp, freshly‐washed hair any time of day!

Do I have to use a flatiron? This system is especially designed for those that like to wear their hair straight & currently use a flatiron to style. She will experience 30% faster styling and 3x smoother hair for 72 hours.* However, the formulas are versatile enough that anyone looking for lasting frizz & humidity control can use this system how they choose – blowdryer, curling iron, etc. AM will provide long‐lasting Frizz protection after Blow‐ Drying but is clinically proven to provide 72‐Hour Frizz protection when a flat iron is used to style dry hair after applying AM to damp hair.

*When used as a system with Anti‐Frizz Shampoo & Conditioner vs. untreated hair.
Clinically proven:
72 hours of frizz‐free hair

Anti‐Frizz AM/PM

FAQ/Tips (Continued)

What if I just use one product & not the system? You can absolutely use the AM or PM products on their own to achieve smooth hair. Just like with a shampoo & conditioner system, you can only buy 1, but if you want the best results, we recommend using them together!

•  To get optimal frizz‐correcting and preventing results, we recommend that you use both products as they are designed to work synergistically‐ PM to smooth and AM to seal. However, you will still get some Frizz‐fighting benefits if you use just one of the two products.
PM alone will help to: Hydrate and smooth the hair by providing nourishing omega fatty acids to rejuvenate the natural lip layer of the strand.
•  AM alone will help to: Seal the cuticle down to provide a temporary barrier against your hair and humidity.
•  Together: They provide the perfect blend of long‐last frizz‐prevention!

  Helpful Tip‐ Color World Analogy:
•  PM is like your makeup primer (hydrating, smoothing and prepping skin for makeup application) and AM is like your setting powder (sealing everything in for long‐lasting results).