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Goldwell Kerasilk

In March 2014, Goldwell introduced its new collection "Goldwell Kerasilk Keratin," the new customizable keratin smoothing service.
Goldwell Kerasilk Keratin Smoothing is a customized treatment that allows professionals to control frizz, control curl or elongate curl. It is the perfect service for the client just looking to manage her texture. Goldwell Kerasilk Keratin is made up of smoothing ingredients including glyoxlic acid, keratin and silk proteins. The combination is designed to penetrate deep into the hair shaft to create new keratin bonds with the goal to stabilize the strands to the desired shape. The two component system allows stylists to customize each treatment for the client's hair type and desired result, with two formula strengths to address curl and two strength options to address frizz. The treatment lasts up to five months.
It is important ot mention that with Goldwell Kerasilk Keratin clients can have the smoothing service and color in the same day. Color can be applied immediately after the treatment.
To make the keratin treatment last longer, Goldwell introduced its new Kerasilk Keratin Rich Care and Kerasilk Keratin Ultra Rich Care formulas. These exceptional hair care products revitalize stressed hair while they cleanse and condition, leaving hair as smooth and supple as silk. Thanks to luxurious ingredients like natural silk proteins, wheat bran lipids and jojoba oil, hair that was once unmanageable is stronger than ever. Goldwell’s use of silk and hydrolyzed keratin ensures that the products in the Goldwell Kerasilk Kerain line are the most caring, nurturing hair treatments available.

Goldwell Kerasilk Ultra Rich Care goes one step further, offering these shampoos and conditioners in formulas engineered to restore even the most stressed, extremely dry and chemically treated and chemically relaxed hair. The addition of jojoba oil to the Ultra Rich Care line seals in the moisture to protect hair from further stress. Kerasilk Hair Care brings salon quality ingredients to your home, to deliver the highest degree of hair care possible.

Revitalizing overly dry and chemically treated hair is equal parts art and science. The pros at Goldwell have mastered these disciplines with their line of silk-based hair products designed for home use. The Kerasilk line of hair care products are available in two lines, Rich Care for normal to dry hair that’s been chemically treated, and Ultra Rich Care for hair that’s been exposed to chemical relaxers and other chemical stressors. The secret of these exceptional shampoos, conditioners, and anti-frizz treatments is in the use of one of nature’s strongest fibers: natural silk. By including wheat bran lipids and jojoba oil, Goldwell has created a breakthrough line of hair care products that replenish and rejuvenate while they cleanse and condition.

At the foundation of Kerasilk Rich Care formulas are silk proteins and wheat bran lipids that work into the innermost fibers of your hair while you shampoo and condition. In addition to Goldwell Kerasilk shampoo, Goldwell offers a rinse off treatment, an anti-frizz serum and instant silk treatment that includes vitamin E as well as UV filters to protect from further sun-caused stress. The result: you’ll find that once unmanageable hair is healthier, shinier, stronger and softer than ever before.

Goldwell Kerasilk Ultra Rich Care brings hair rejuvenation to a whole new level, in a shampoo, rinse out treatment, anti frizz serum and instant silk treatment that revive the most difficult hair challenges that stylists face. The list of ingredients is impressive: in addition to the natural silk proteins and wheat bran lipids, Kerasilk Instant Silk Fluid features Vitamin E and UV filters that moisturize hair and protect it from the sun. This regimen of moisturizing, nourishing, strengthening and protecting while cleansing and conditioning with regular use of the rich care shampoo and rich care treatments achieve unsurpassed results at home, for optimal hair health between salon visits.