OPI Gelcolor officially launched in October of 2011. Its launch was energetically anticipated by women throughout the United States and is now used in hundreds of salons. OPI Gelcolor is just one of OPI’s many revolutionary polishes. Since OPI was founded they have continued to bring women amazing colors, styles, and new products for home use and for nail salon services. What is Gelcolor by OPI? Gelcolor by OPI is a Ultraviolet manicure system that allows your nails to stay healthy and strong while maintaining the chic shine of a salon service. You no longer have to settle for harmful salon services. Gelcolor goes on like polish, cures in 30 seconds, and lasts for weeks. With Gelcolor you are sure to fall in love with your nails again…and you won’t have to worry about damaging them.